DI LUXURIO

Luxury in Motion. Passion in Every Mile.

Discover
Ranch Photo
ABOUT THE RALLY

From the glamour of Monaco to the elegance of Amsterdam, Di Luxurio Rally is a 12-day, all-inclusive luxury rally across Europe, designed for those who see driving as a form of art, freedom, and relaxation.

Every participant drives multiple exotic vehicles, rotating cars daily to experience the distinct personality of each brand — Ferrari, Lamborghini, Porsche, McLaren, and more.

ALL INCLUSIVE EXPERIENCE

Become a Part
Book a Visit
A New Concept in Luxury Rallies

Most rallies are about showing what you own. Di Luxurio Rally is about living what you love.

One Journey. Zero Distractions.
—
From the moment you join Di Luxurio Rally, everything is handled for you. The experience is fully all-inclusive, covering luxury accommodations, fine dining, exotic vehicles, fuel, logistics, and exclusive activities — including attending Formula 1 at Spa
A Fleet That Evolves With You
Di Luxurio Rally is built around a concept no other rally offers: the cars rotate daily. Instead of committing to a single vehicle, participants experience a curated fleet of the world’s most iconic performance brands throughout the journey. Each day delivers a new sound, a new driving dynamic, and a new emotion
DESTINATIONS

Monaco → Turin → Milan → Modena → Maranello → Zurich → Stuttgart → Luxembourg → Liège → Spa → Brussels → Amsterdam

Formula 1 at Spa

As part of the journey, Di Luxurio Rally includes an exclusive visit to Spa-Francorchamps, one of the most legendary circuits in motorsport history. Attending Formula 1 at Spa is not just a race day. This experience connects the passion of driving on Europe’s roads with the pinnacle of motorsport, offering participants a rare opportunity to witness Formula 1 in one of its most iconic settings, surrounded by fellow enthusiasts who share the same appreciation for automotive excellence.

5-Star Hotels. A 5-Star Experience.

Every night of the rally is designed to match the caliber of the drive. Participants stay exclusively in 5-star hotels, selected for their comfort, service, location, and character. From historic European landmarks to modern luxury properties, each hotel offers refined accommodations, exceptional dining, and world-class hospitality. Beyond the hotels themselves, the entire rally is delivered as a 5-star experience.

The Vision

Di Luxurio Rally was created with a clear vision: to redefine what a car rally can be. This is not about competition, speed, or ownership — it is about experience, emotion, and connection. We believe driving is one of the purest forms of relaxation and self-expression, especially when done on the world’s most beautiful roads behind the wheel of extraordinary machines.

Become a Member
Book a Visit

Apply to Join Di Luxurio Rally

An all-inclusive European driving experience reserved for a limited group of true enthusiasts.